Backed by artists such as Floating Points, ColdCut, Erased Tapes, Eglo and Jazz Re:freshed, the campaign aims to save independent record stores that have temporarily closed, by shining a light on a a different store each day on social media.
The social campaign started today, representing Banquet Records in Kingston-upon-Thames, UK, and encourages people to purchase records online and directly over the phone.
Check #recordstoreoftheday on instagram to stay updated and to celebrate your favourite or local music community.
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